Rachel Deodato

Since I was absent during the day of presentations I decided to choose a topic in my presentation group to focus on. The topic that really interested me the most was Cord-Cutting. This topic caught my eye because I am a cord-cutter myself. Instead of watching regular cable television, I now use alternative internet-based services such as Netflix and Hulu instead. Cord-cutting, in regards to broadcast television, refers to the pattern of viewers (known as cord-cutters) that cancel their subscriptions to paid television channels, like ABC or CBS, for alternatives such as Netflix and Hulu. As stated in the presentation, trends now show that cord cutting takes place in 20% of American homes and is predicted to increase to 30% by 2024. The reason for such an increase in cord cutting is because Americans are constantly looking for a better deal economically from different providers rather than the one they are already subscribed to. Internet-based services such as Netflix, Hulu,  Amazon

What is it? Vertical integration is when a supply chain of a company is owned by that company. A supply chain usually includes steps such as starting with the raw material, turning it into a product, and then selling the product. When a company uses vertical integration they become in control of all the parts of the supply chain rather than one part. Many companies use vertical integration because it assures that the company has the supplies needed by the firm to produce its products.  Companies use this strategy in order to avoid "the hold-up problem" , also known as the commitment problem. The hold-up problem is a situation where two parties may be able tot work most efficiently when cooperating, however they refrain from doing so in order to avoid giving the other party increased bargaining power.  Pros & Cons  Their are plenty of benefits that companies gain when using vertical integration; such as being in control of their materials/supply chain, being ab

My Online Footprint  Everyone googles themselves at-least once in their lifetime. If you are an avid user of popular social media sites such as facebook or twitter, those profiles are usually the first to come up. When I googled myself, my profiles for Facebook, LinkedIn, and Twitter popped up. I was not worried because I have always portrayed myself properly on my social media knowing that one day companies will google me if I was being considered to be hired. However, as I scrolled down I was embarrassed to see foolish projects that I did in high school posted on my youtube channel and a twitter profile based on the show "Dora The Explorer" that I had to make for my spanish class freshman year of high school.  I thought to myself, if I was an employer and saw this, what would I think? I immediately viewed myself as being seen unprofessional. I quickly deleted my youtube videos and deactivated the twitter account. When I refreshed the page and looked myself up again, I was

The Rogers Diffusion of Innovations is a theory that explains how, why, and what rate new technologies spread. Evert Rogers, who was an American communication theorist and sociologist, introduced this theory in his book Diffusion of Innovations .  As seen below, the categories of adopters are innovators, early adopters, early majority, late majority, and laggards. The innovators seek change, the early adopters use technology as soon as it's available, the early majority uses technologies when they see the success of technology, the late majority refers to people who only adopt a new product until the majority of people already has, and finally laggards refers to traditionalist who are last to adopt a new technology. A well known social media app, known as Facebook, had a large impact on society in that it was one of the firsts of it's kind. Facebook was founded by Mark Zuckerberg in February of 2004 and ever since has been rising in regards to the Diffusion of Innovat

I believe that Individual Self-Fulfillment is one of the most important values of free expression. The Eight Values of free expression include discovery of truth, participation in self-government, stable change, individual fulfillment, check on Government power, promote tolerance, promote innovation, and protect dissent. Individual Self-Fulfillment allows individuals to create their own identities which is very beneficial to our Government in that it allows individuals to have a say in how their country is being ran. Free Speech allows individuals to express their opinions, therefore allowing them to create their own identities. This is important because if individuals were not allowed to express their opinions, society may begin to disagree with the way the Government is running the country, ultimately leading to the people wanting to go against the Government or resenting their country. This would be a negative effect overall because their would be no patriotism, which makes our c

Rappers Killer Mike, Chance the Rapper, 21 Savage, and Meek Mill is contributing to an amicus brief (which is when a non involved party in a case submits information relative to the case) that is being submitted to the Supreme Court on behalf of Jamal Knox. For those of you who do not know, Pittsburgh rapper Jamal Knox was sentenced to 2 years in prison in 2014 for criminal charges based on the lyrics of his song called "Fuck the Police". In this brief, the rappers advocated for their fellow rapper's First Amendment rights. Knox' recorded "Fuck the Police" after being arrested in 2012 for gun and drug charges. He was then charged for counts of terroristic threats and witness intimidation for his lyrics about the police in his song. Knox was convicted on all accounts and soon appealed the decision of the Pennsylvania Supreme Court. In the brief submitted by Killer Mike, Chance the Rapper, 21 Savage, and Meek Mill, they declare that Knox's song i